
I’m a hockey player.
Why should I care about Influencer Marketing?
We get it. Building a personal brand is not something you really thought you were getting into when you entered the world of hockey. You might even cringe at the term “Influencer”. But here’s something to think about: The influencer marketing industry is on track to be worth up to $15 billion by 2022.
Brands are already setting aside significant budgets to pay people with authentic and valuable social media followings. Why not you?